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On Previews the 2026 Cloudsurfer 3 at the Running Event
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0:00
exciting gem that we have here. This is
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an update to the Cloud Surfer family.
0:03
This is Cloud Surfer 3. Um, this is in
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the case and kind of hidden behind doors
0:10
here because we're finally able to
0:13
engineer Cloudtech in super foam. So,
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we're unveiling a new super foam brand
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called Surreal. It's really soft, super
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critical foam. Um, 12% more impact
0:22
absorption, a lot lighter. Um, and we've
0:25
managed to put cloud tech in this
0:28
product to get more out of that foam.
0:30
So, um, what you see here is kind of the
0:33
design process and from the innovation
0:35
team of how we learn to better engineer
0:39
cloud tech and a super foam. So, while
0:41
you see a lot of different,
0:42
you know, shoes with super foam on the
0:44
floor here, I think what's so amazing
0:46
about this product is that we're able to
0:48
give a whole new sensation to that foam
0:50
underfoot. So you see we've
0:52
re-engineered kind of the um the angles
0:55
and you get a nice sunset motion here in
0:57
the cloudtech phase that gives you a
0:58
really beautiful soft smooth um
1:01
sensation underf foot. Um we have
1:04
reworked the upper completely. We know
1:06
this was a bit of a pain point on surfer
1:07
2. So you really have this amazing
1:09
step-in comfort. We have a new sock
1:12
liner. We have a new heel construction
1:13
and tongue. um you should expect like a
1:16
really nice competitor against a lot of
1:18
the neutral cushioning heroes that um
1:21
that people love like uh from AS6, the
1:23
Cumulus um and Nimbus and also from the
1:26
Vomero 18. Um we really think this
1:29
product uh
1:29
in ter in terms of its weight and stack
1:32
height. Is it going to be lighter than
1:34
the last version? How is it going to
1:35
feel compared to the
1:37
This product should feel a lot lighter
1:39
because of this improved supero.
1:41
Um so I'm not going to share exact tech
1:42
specs right now. No, no, no. That's
1:44
okay. Cuz the first version was very
1:46
soft. Fun, but not good for more than
1:49
four or five miles. And the second
1:51
version was very firm.
1:52
So, this one will sit in between.
1:55
Much much softer. It should This should
1:57
honestly feel even softer than the
1:59
Surfer Max right now.
2:00
Oh, really?
2:02
What what this product is doing is
2:04
really pushing us forward in the full
2:06
family. So, expect an update in the Max
2:08
product to come as well. And then we'll
2:10
actually have a top layer product that
2:11
comes out later in 2027. Um, that's like
2:14
a one, two, three punch. So, what you
2:16
see here is really us just showing off
2:18
how we've launched new foam, how we're
2:20
engineering cloud tech. Um, and we've
2:23
mitigated a lot of the issues that we
2:24
had with Surfer 2, like I said, in in
2:26
the in the upper in the bottom unit. No
2:28
squeaking squeaking,
2:31
of course,
2:33
kind of. and then perfecting that that
2:35
sensation of sort of like easy
2:38
effortless daily running. Um we want
2:40
this to be a daily trainer that really
2:42
stacks up to more miles. So the team has
2:45
um perfected the design.
2:46
You wonderful.
2:47
Yep. Nice to meet you.